The retention platform to reduce Naviga churn
Personalized stop-savers, measurable retention outcomes and coordinated lifecycle campaigns for Naviga.
Trusted by high-volume subscription businesses
Every cancellation is a retention opportunity
Measure, test and optimize the stop request with ProsperStack + Naviga.
Tailored experiences
Use Naviga data and subscriber context to personalize stop-savers and retention offers.
Performance optimization
Continuously improve retention with A/B testing, reporting and AI Autopilot.
Churn intelligence
Collect exit feedback, analyze with connected AI and surface actionable insights.
Retention at scale
Coordinate stop-savers, winbacks and conversion.
ProsperStack enables us to accept online cancellations at scale and put a save offer in front of our most valuable customer segments.
Toby Collodora
Director, Subscriber Engagement and Retention
High-performance stop-savers for Naviga
Respond to churn with personalized experiences
Increase relevance, increase results. Adapt offers, messaging and flows using Naviga data alongside context from your CRM/CDP and other integrated systems.
Optimize retention performance
Test cancellation experiences, compare outcomes across subscriber segments and use AI Autopilot to prioritize higher-performing offers over time.
Understand why subscribers leave
Capture exit feedback associated with MRR, LTV, plan and tenure to identify churn drivers and focus retention efforts where they matter most. Connect your AI agent for custom analysis.
Extend retention across the lifecycle
Use shared Naviga and cancellation data to coordinate stop-savers, winback campaigns and conversion incentives as part of a unified retention program.
How ProsperStack helps reduce Naviga churn
1
Connect Naviga and your customer data
Pull Naviga subscription and billing data into ProsperStack. Add CRM/CDP and behavioral data for a more complete view of each subscriber.
2
Design targeted retention experiences
Create surveys, deflections and offers tailored by plan, value, tenure, stop reason and other customer attributes.
3
Sync retention actions with Naviga
Automatically apply accepted offers and subscription changes in Naviga, with controls that support your retention strategy.
4
Measure, learn and improve
Track retained subscribers and revenue, compare performance across cohorts and use experimentation and AI Autopilot to continuously optimize outcomes.
Build a more complete retention system
Reduce churn throughout the customer lifecycle with integrated retention tools.
Cancellation flows
Reduce avoidable churn with adaptive retention experiences at the point of cancellation.
Explore cancellation flows
Winback campaigns
Drive customer re-engagement with personalized winback campaigns built for long-term retention.
Re-engage former customers
Conversion incentives
Convert more free users to paid with personalized incentives.
Optimize your funnel
Autopilot offers
Automatically identify and prioritize the retention offers that save the most long-term revenue.
Explore AI Autopilot
Naviga churn reduction FAQs
How does ProsperStack work with Naviga Subscribe and NCS Circ?
Naviga remains the subscription, billing and circulation system of record, while ProsperStack adds a retention optimization layer at the cancellation moment. With ProsperStack, you can use Naviga subscriber and subscription data to tailor stop-saver experiences, capture structured feedback, measure and optimize performance and apply configured retention or cancellation actions back to Naviga.
How is ProsperStack different from Naviga Stop Saver?
Naviga Stop Saver provides a configurable native workflow that can present benefits, a temporary stop, smart offers and a permanent stop based on publisher-defined rules. ProsperStack works with Naviga as a dedicated retention optimization platform, adding targeted multi-step experiences, customer segmentation, controlled experiments and reporting that connects interventions with outcomes.
What Naviga data can I use to personalize cancellation experiences?
ProsperStack automatically makes supported Naviga subscriber, subscription and plan context available for segmentation, including measures of subscriber value, subscription status and tenure, renewal and billing state, plan and billing interval. Use this context to route flows, set eligibility rules and compare outcomes across meaningful subscriber groups.
Can Naviga cancellation data inform winback campaigns?
Yes. ProsperStack records cancellation reasons, survey responses, offers presented and flow outcomes alongside the relevant Naviga subscriber and subscription context, giving you a stronger basis for defining post-cancellation audiences, timing and messaging.
Technical details
Retention platform
Cancellation flows
Winback campaigns
Conversion incentives
Autopilot offers
MCP server
Offers
| Upgrade | |
| Downgrade | |
| Pause subscription | For a fixed duration or until a specific date |
| Custom |
Customer segmentation properties
| Subscriber | Active offer ID, ARR, Cancel reason, Cancel reason code, Days since saved, Email address, First name, Last name, LTV, MRR, Paid invoices, Saved date, Status, Subscription plan IDs, WRR |
| Subscription | Active coupon ID, App store, ARR, Auto renew interval, Auto renew interval count, Billing location, Cancel reason, Cancel reason code, Code, Current balance, Digital distribution day, Duration (days), Is auto renew, Is digital, Is EZPay, Is free trial, Is past due, Is print, Last payment amount, LTV, MRR, Next billing date, Paid invoices, Paper code, Paper name, Plan prices, Print distribution day, Rate code, Service type, Start source, Status, Stop date, Will renew, WRR |
| Plans | Plan IDs, Plan interval counts, Plan intervals, Plan names, Plan quantities |
We love the ability to collect feedback and segment our customers. Now we can offer resources that truly solve our customers’ problems so they don’t have to cancel.
Rachel Mullins
Customer Success Manager
