Cancellation flows
Optimize the cancellation moment
Turn cancellation intent into retained revenue with personalized offers, churn insights and adaptive retention experiences.
Built for modern retention teams
Everything you need to reduce avoidable churn, recover revenue and improve retention at scale.
A smarter approach to the cancellation moment
Intervene intelligently to retain more subscribers
Deliver targeted incentives based on subscriber attributes and behavior, continuously improve performance with AI Autopilot, and automatically launch winback campaigns to customers who still cancel.
Understand why customers churn
Capture meaningful cancellation feedback and turn it into actionable retention insight. Uncover churn patterns, analyze customer sentiment and surface trends across segments. Connect to Claude and other AI agents for custom analysis.
Personalize retention experiences with customer context
Deliver more relevant cancellation experiences using billing, CRM and behavioral data from integrated apps. Adapt offers, messaging and flows to different subscriber segments — and analyze retention performance across cohorts over time.
Optimize retention with AI
Test offers, messaging and cancellation experiences to improve retained revenue over time. AI Autopilot helps teams learn faster by automatically prioritizing higher-performing retention experiences based on real customer outcomes.
They couldn’t easily test new messaging, personalize experiences by customer segment or tailor retention strategies across churn drivers.
Using ProsperStack, Hootsuite introduced segmented offers, targeted deflections and continuous iteration — preventing $1M in revenue churn in the first year.
Build a more complete retention system
Reduce churn at every stage of the customer lifecycle with integrated retention tools designed to work together.
Convert more free users to paid with personalized incentives.
Drive customer re-engagement with personalized winback campaigns built for long-term retention.
Resolve payment failures and reduce passive churn with targeted dunning and personalized offers.
Automatically identify and prioritize the retention offers that drive the most long-term revenue.
Cancellation flow FAQs
Modern cancellation flows reduce churn by helping subscription businesses respond more intelligently to cancellation intent.
Instead of sending every customer straight to cancellation, teams can offer alternatives like pauses, discounts or plan changes, uncover why customers leave, and personalize retention experiences based on customer context.
Over time, cancellation flows also become a valuable source of churn insight — helping teams improve onboarding, pricing, product experience and long-term retention strategy.
ProsperStack integrates with major subscription billing platforms, including Stripe, Chargebee, Recurly, Bold, Braintree, Maxio, Naviga, OpenPay, Ordergroove, Paddle, Recharge, Stay AI, Sticky.io and Submarine. If you're on a platform that isn't listed, you can use ProsperStack with a custom billing integration. Feature support varies by platform.
We also integrate with HubSpot, Salesforce, Intercom, Klaviyo, Twilio Segment, Zapier and Slack. Or use our API for custom integrations.
Subscription growth resources
